In a number of days, TikTok could possibly be banned within the US, rendering the app unusable and eradicating it from app shops. As an alternative of constructing do with Instagram Reels, folks appeared for a better various and located Chinese language social media app "RedNote" or Xiaohongshu, which interprets to "little pink e book." It shot to the highest of the Apple App Retailer obtain record, and in accordance with Reuters, greater than 700,000 customers joined the service inside simply a few days. Apparently, although, RedNote isn't the one app that has benefited from TikTok's looming ban. The language studying app Duolingo has revealed that it has seen a "216 % development in new Chinese language (Mandarin) learners within the US in comparison with this time final yr."
Studying Mandarin out of spite? You're not alone.
We’ve seen a ~216% development in new Chinese language (Mandarin) learners within the US in comparison with this time final yr. https://t.co/9hzwBxfTgD pic.twitter.com/qWM9f5oFYA— Duolingo (@duolingo) January 15, 2025
Whereas RedNote has an English interface, most of its content material is in Chinese language, and American customers are most likely hoping to have the ability to work together with extra movies. As TechCrunch notes, the graph Duolingo posted clearly reveals a giant uptick in new learners on the similar time RedNote shot up in reputation. On TikTok, Duolingo posted movies with the hashtags #rednote and #tiktokban. In a single video, somebody carrying a masks of the app's inexperienced owl mascot is educating Mandarin Chinese language for novices, beginning with "Welcome, TikTok refugees."
In the meantime, RedNote's unique Chinese language customers are getting language classes from the app's American imports. They're now apparently getting schooled on gen Alpha American slang and TikTok traits, like "my shayla" and "Uncooked. Subsequent query." Chinese language customers are additionally having enjoyable with the brand new customers, telling them that they're their "Chinese language spy" and jokingly asking for his or her knowledge to provide to China's authorities.
TikTok's proprietor, ByteDance, solely has till January 19 to promote the app's US property to forestall a shutdown.
This text initially appeared on Engadget at https://www.engadget.com/apps/tiktok-refugees-are-learning-mandarin-chinese-on-duolingo-for-rednote-140032557.html?src=rss
